Retail Security Cameras

Retail Security Cameras | Retailers lose billions each year due to shoplifting and employee theft. As a security solution, investing in IP video surveillance cameras can provide many long-term benefits, such as decreased retail shrinkage, increased store profits, lower insurance rates, and a decrease in theft cases. Having security cameras creates a more welcoming environment in the store for customers and deters criminal activity.

There are many new technologies available for IP cameras these days, so it is important to assess the security requirements of your retail store. Are you going to need both indoor and outdoor cameras? Are there any weak points in your shop? Are there any darkened areas in your store? Are there any sections or aisles that are harder to spot than others? Do you want a camera that can tell you the volume of people visiting each part of your retail location (this is called heat mapping)? These are just a few of the questions you should ask when shopping for a retail security system.

Common Retail Crimes

Shoplifting and employee theft are constant threats to retail store owners. IP camera systems are a great way to reduce shoplifting and organized retail crime. Employees and shoplifters who are aware that the store has retail security cameras will be less likely to steal from or engage in illegal activities. With clear, vivid images that are easy to depict, retail security cameras can help you identify the criminal.

Shoplifting: According to the National Association for Shoplifting Prevention, each year more than $13 billion worth of goods is shoplifted from retail shops. This amounts to $35 million per day in lost revenue! We don’t know of any better reason to get your retail security system in place. Loss prevention officers can find it difficult to catch veteran shoplifters. The best way to catch shoplifters is to install retail security cameras, rather than hiring security officers.

Employee theft: No employer can be certain that an employee will not steal, despite extensive background checks and interviews. You can easily spot theft cases by reviewing recorded video footage from your retail security cameras. This allows you to terminate the employee immediately and press charges.

Sweethearting: Retail employees may give unauthorized product discounts to friends and family by failing to scan or entering incorrect numbers. Management often overlooks sweethearting because employees have found discreet ways to sell discounted or even free products at the cash register. You can place cameras directly above the POS system to see employees on retail store security cameras so you can react immediately.

Flash Rob Theft. Flash theft is a new type of theft that is rapidly becoming a problem in major cities. Flash robbery is usually committed by a group of young people or adolescents who steal from stores. They also throw and break products and threaten customers and staff. These often violent robberies should not be attempted to be stopped by employees or store owners. However, retail security cameras can help law enforcement identify those involved and hold them accountable.

Organized retail crime: Large underground shoplifting rings are scattered across the United States. The ring members are known for walking casually into department and grocery stores and grabbing high-value items like Diapers, Razors, and Laundry Detergents. They then stuff them in carts and bags and run out of the store, where they are usually taken by a getaway driver. Although store owners and security personnel may not notice professional shoplifters until they see the missing merchandise, retail security systems can capture the thefts’ movements in and out of the store. This allows police to identify and stop the rings.

Return fraud: Criminal shoppers try to fraudulently return items not eligible for a refund. These shoppers often repeat their fraudulent activity. Retail cameras with facial recognition technology can help you detect these repeat offenders when they first enter your retail location and allows you to stop this activity before it occurs. In addition, you can also use License Plate Recognition cameras to capture the license plates of these individuals and detect when they first come into your parking lot.

Heat mapping: In addition to crime and theft deterrence, retail security cameras can also provide you with useful data to show you which areas of your store shoppers are spending their time in. Security cameras with heat mapping technology allow you to see the busiest parts of your retail location and which areas your customers spend the most time in.

Call CCTV Agent today to learn more about protecting any type of retail environment inside and outside with retail security cameras. 877-523-2288